Foundation
Email marketing
The backbone: 5–8 automated flows and a campaign cadence that actually lands, built around how your customers really buy.
Add $30K–$250K MRRwithout more ad spend
We turn the traffic you already pay for into repeat revenue.
About Us
You already paid for these people
Someone clicked your ad, bought once, then vanished. Getting them back doesn't cost you another penny in ad spend.
That's the whole job, really.
0+
DTC brands we've actually run email for
$0M+
Money that landed in their accounts
0%
Open rate. Lovely. Not what we bill on
0
Day guarantee, or your money back
Services
Everything your retention channel needs, under one roof
Set up in days, not quarters. Whether you're starting from nothing or fixing a neglected account, we own the whole channel end to end.
Channel
SMS marketing
The channel most brands still leave switched off. Fully integrated with email so the two stop competing for the same sale.
Structure
Segmentation
Your abandoned-cart people need a different message than your window shoppers. We build the segments that make that possible.
Launch
Product drops
Turn every launch into a peak revenue moment instead of a single send that disappears by Tuesday.
Proof
Reporting
Weekly reporting you can actually read, tied to attributed revenue — not opens for the sake of opens.
Growth
Popups & capture
More of the traffic you already pay for, captured properly — so the list keeps compounding month over month.
Real Revenue
Straight from the Klaviyo dashboard
No inspect element, no cropped screenshots. Real accounts, real numbers, exactly as they came out.
Case Studies
Results that speak for themselves
£20K+
Darkstims
$600K+
Selene
$250K+
Waistora
Trusted by 83+ DTC brands
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Testimonials
Real founders, real numbers
We asked a few clients what actually changed after we took over. Not one of them mentioned open rates.
+$612K
“We had 40,000 people sat on a list we were basically ghosting. Six weeks later email was doing $612K a quarter and our ads guy started asking what we'd changed. Nothing. We just finally spoke to the people who already liked us.”
Amara SinclairFounder, Selene
£240K
“Our old agency sent beautiful emails that sold absolutely nothing. Genuinely gorgeous. I framed one. This lot sent plainer ones that did £240K in the first month — turns out I'll take the ugly ones.”
Priya RamanCo-Founder, The Soothie
$188K
“Launches used to be one email, sent at 11pm, fingers crossed. Now a drop runs as a proper sequence and the last one did $188K in four days — more than the entire month before it. My co-founder genuinely thought I'd misread the dashboard.”
Danielle MossBrand Director, Blowbrusher
Why Us
I've built my own brands, so I know the pain
arummoheeFounder, iScalableWhen sales slow down you start refreshing Shopify every five minutes like it's suddenly going to apologise and drop a few orders in. I've been there.
When I first got into e-commerce, everything was about ads. Spend more, test more, scale more. At some point I thought: there has to be a better way to make money from the people already visiting the store.
That's what pulled me into email.
Not the cringe birthday discount nobody asked for. Knowing your abandoned-cart people need a different message than your window shoppers. Knowing when a list is tired and when to hit it hard.
That shift is what's done $10M+ for the brands I work with. Same traffic, same products, way more money out the back end.
The Process
A process built to ship, not to onboard
Set up in days. Revenue moving inside the first month. No onboarding black holes.
01
Day 1 – 7
Analyze
We go through the account properly: deliverability, flows, campaigns, popups, list health and where revenue is slipping through the cracks.
- Full account audit
- Deliverability and domain health
- Clear 60-day action plan
02
Day 7 – 30
Create
Once we know where the gaps are, we build. Popups, forms, flows, campaigns and the structure behind the scenes that makes the channel perform.
- Pop-up and form setup
- Flow strategy, copy, design, build
- Campaign planning and execution
03
Day 30+
Elevate
More testing, better angles, stronger offers, smarter segmentation. This is where email stops being a side channel and becomes the strongest part of the business.
- Increased campaign output
- Ongoing popup and flow testing
- Weekly reports and optimisation
Included every month
Here's exactly what you get
No retainer padding. This is the work, every month, on repeat.
234
campaigns a week
Written, designed and sent, on a calendar built around your launches.
5678
flows, fully written
With the popups and forms feeding them, tested and rewritten every month.
1234
reports a month
Your account managed, your list kept clean, and the numbers read back to you.
Book Your Free Audit
One day or day one.
Thirty minutes. We audit your account live and map the fastest path to more revenue.
Monthly store revenue
Email list size
30-min callNo pitchClear plan
Your details first
Name, work email and revenue. The calendar opens straight after.
FAQ
Questions, answered
Anything we haven't covered here, ask on the call — it's thirty minutes and there's no pitch at the end of it.
Pricing is built around the scope you actually need, not a fixed retainer everyone gets pushed into. Most partnerships start with a flat monthly fee covering strategy, flow builds, weekly campaigns, design, copy and deliverability monitoring, plus a small performance component tied to attributed revenue. On the audit call we put exact numbers against your list size and send volume, so nothing is a surprise before you decide.
The core flows — welcome, abandoned cart, browse abandonment, post-purchase, winback — are rebuilt and live inside the first week, along with your first campaign calendar. Most brands see attributed revenue move within 10–14 days and a compounding lift through the first 60 days as flows mature and segmentation tightens.
Access to your Klaviyo (or whichever ESP you're on — we'll handle a migration if needed), your Shopify store, and someone who can approve creative inside a couple of days. That's it. We handle strategy, design, copy, QA and sending; your team approves and gets on with running the business.
Everything. Every email is designed to match your brand system and written to convert, not to fill a slot in the calendar. That includes SMS campaigns and flows, popups and capture, list hygiene, A/B testing and weekly reporting. One team, one roadmap, nothing falling through the gap between strategy and execution.
DTC brands doing real volume — supplements, shapewear, oral care, beauty, food and drink, pet. The common thread is a product people come back for and a list that isn't being worked properly. If lifecycle clearly isn't your bottleneck, we'll tell you on the call rather than take the retainer.
Thirty minutes, no pitch. We go through your account live, show you where revenue is leaking — deliverability, missing flows, tired segments, weak offers — and map the fastest path to fixing it. You leave with a clear plan whether we end up working together or not.